Microsoft Cloud GTM Accelerator 

Unlock Co-Sell Benefits
& Expand Knowledge Base

Designed for ISV’s who want to…
 Have Microsoft sellers get paid on selling their solution​
 Allow customers to use Azure committed spend to purchase their solution​     
 Accelerate their business goals by becoming a Top Tier Microsoft Partner​      
Accelerate Co-Sell
1:1 Accelerator Sessions

Designed to unlock benefits and expand knowledge base for long term success

Format:  Weekly 1:1 sessions.
Duration:  30-60 days.​
Master Microsoft partnerships effortlessly with Carve’s Cloud GTM Accelerator – A series of tailored 1:1 sessions designed to unlock Co-sell benefits for ISVs and expand your knowledge base for long term success. Best for highly engaged Partners seeking a “do-with” approach.​

How to Accelerate Co-Sell Growth

Increase Seller Motivation

Microsoft sellers are incentivized to sell your solution, driving increased engagement and sales through the Azure IP Co-sell program.

Leverage Azure Committed Spend

Customers can use their Azure committed spend (MACC) to purchase your solution on the Marketplace.

Show Partnership Commitment

Show Microsoft your dedication through deal sharing, connecting with sellers, and generating Co-sell revenue.

Accelerator Session
We break out our curriculum into five easy-to-consume phases
01 Foundational Setup & Solution Listing
Session Topics
Basics of Succeeding with Co-sell
  • Understand Microsoft Co-sell and Marketplace ecosystem, rules, and levers.
  • We get to know your business and objectives.
  • Recommend tailored roadmap.
Kickoff & Foundational Partner Center Setup
  • Review roadmap, expected outcomes, & meeting cadence.
  • Complete Partner Center setup checklist.
Solution Publishing
  • Get your solution published live on the Marketplace.
  • Get your solution transactable on the Marketplace.
02 Activate & Game Plan your Benefits
Session Topics
Co-sell Readiness
  • Build your Co-sell collateral
  • Submit to become Co-sell Ready
Incentive Eligible, Top Tier, and Transact & Grow Planning
  • Pipeline prioritization mapping to hit the $100K MBS threshold.
  • Incentive Eligible qualification process & estimated timeline.
  • Top Tier pathway planning.
  • Transact & Grow Campaign activation, overview, & incentive payout planning.
  • Marketplace Rewards overview & benefit tier planning.
03 Referral Sharing & Pipeline Governance
Session Topics
Referral Workspace
  • Partner Center deal creation process & sharing types.
  • Referral workspace orientation.
  • Pipeline qualification criteria.
  • Qualify existing pipeline and reconcile PC with CRM.
Pipeline Governance
  • Link CRM to solution listing.
  • Learn active pipeline management best practices.
  • Develop and document a pipeline qualification process.
  • Develop and document a governance process.
Private Offers
  • Walk through the private offer process & how it applies to your business flow.
  • Customer deal acceptance & activation experience.
  • MPO walkthrough.
04 Sales & Marketing Alignment
Session Topics
Learn to speak the Microsoft seller language.
  • MS seller communication touch points and how to maximize engagement.
  • Customize handshake & notes field templates.
Bill of Materials
  • Hands-on workshop to develop your unique MS value prop.
  • Build your missing Bill of Materials.
  • Strengthen your existing content.
Marketplace Optimization
  • Marketplace listing assessment & recommendations.
  • Develop strategy to drive traffic & measure analytics.
  • Strengthen business profile and certifications.
05 Formalize Your Partnership Strategy
Session Topics
KPIs & ROB
  • Establish objective, goals, KPIs, and metrics for GTM strategy.
  • Outline an ROB to align with business plan.
  • Build a seller incentive strategy aligned to metrics.
Cross functional alignment and training
  • Outline and document R&R.
  • Develop a buy-in strategy and onboarding process.
  • Develop training & education materials.
Carve’s Cloud GTM Accelerator Program transformed our approach to our Microsoft partnership. We quickly moved from Azure beginners to confident partners, learning how to effectively share pipeline, activate benefits, and develop co-sell collateral in the Microsoft seller language. The Carve team was fantastic and tailored the program perfectly to our needs. I highly recommend Carve’s GTM Accelerator to any company serious about growing an impactful Microsoft partnership.

Trunal Bhanse, CEO & Founder at Clazar

Your Questions, Answered
Here, you’ll find answers to common questions about our services and how we can support your business. If you don’t see your question, please contact our team for assistance.
Need Additional Questions Answered?

What is the Cloud GTM Accelerator?

This Accelerator is designed for ISVs who want to enhance their partnership with Microsoft by having sellers incentivized to sell their solutions, allowing customers to use Azure committed spend (MACC) to purchase their solutions, and accelerating their business goals to achieve Top Tier Microsoft Partner status.

Who should participate in the 1:1 Accelerator Sessions?

The sessions are best suited for highly engaged Partners seeking a “do-with” approach to master Microsoft partnerships. This format is designed to provide personalized guidance and support for ISVs looking to maximize their Co-sell benefits.

How can I get started with the Accelerator program?

To get started, reach out to us to discuss your goals and eligibility for the Accelerator program. We will schedule an initial consultation to tailor the sessions to your needs and outline the steps to begin the program.

Unlock Your Microsoft Partnership Potential

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