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FAQ

Your Questions, Answered.

How do I know if Carve is the right solution for my company?

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Carve is the right fit if you’re a software company tired of spinning your wheels in the Microsoft ecosystem and ready to drive measurable growth. If your partnership isn’t delivering the revenue, visibility, or support you expected—whether it’s co-sell complexity, missed incentives, or a Marketplace listing that falls flat—we help you fix it. Our team embeds with yours to cut through the noise, focus on what Microsoft cares about, and run a co-sell motion that works. The result: more deals, more benefits, and a partnership that finally pays off.

I'm currently using a Cloud GTM platform. Would my company still benefit from a Carve partnership?

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Absolutely! Cloud GTM platforms can be a smart investment—but tools alone don’t win you deals. Carve works alongside existing Cloud GTM platforms to better support the partners who use them. We implement the right Microsoft partner strategy to help your company bridge gaps, optimize results, and make the most of your Microsoft partnership.

I'm a Microsoft managed partner. Would my company still get value from a Carve partnership?

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Of course! In fact, many Carve partners are also Microsoft managed partners. Your PDM is a valuable resource, but they can only do so much. Carve complements that relationship by zeroing in on your company’s priorities—bringing the strategy, structure, and execution that ensure your partnership gets the visibility and outcomes it deserves. Together, that combination helps you capture opportunities and strengthen your position inside Microsoft’s ecosystem.

Will a Carve partnership help me become a Microsoft managed partner?

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To help set the right expectations, it’s important to note that Carve cannot promise managed partner status—that decision is up to Microsoft. What we can do is put you in the strongest position to get there (if that's one of your goals) by aligning your strategy to Microsoft's priorities and elevating your visibility with the right stakeholders. Many of our clients find that working with Carve delivers many of the same advantages of being a managed partner—while also increasing their chances of achieving it.

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